About

David Lund is a hospitality financial leadership pioneer who has branded himself ‘The Hotel Financial Coach’. Just as any great hotel is true to their brand, so is David. His client commitment is about exceptional service. And his #1 focus is to help his clients create a financially engaged leadership team with workshops and personalized coaching.

David’s background includes over 30 years as a Regional Controller, Corporate Financial Director, Hotel Manager and Controller throughout North America at multiple locations.

His services include Financial Leadership Workshops, Personalized 1:1 Executive Coaching, Financial Leadership Workshops, Professional Speaking, Financial Statement Design, Financial System Design, Policy Manual Creation and Hotel Financial Consulting.

David’s hospitality financial leadership workshop won his brands’ innovation award and he has personally delivered it to hundreds of leaders. He has created a straightforward and effective Proven System “F TAR W” to follow to ensure your results. See my blog page to read the “F TAR W” story.

David helps his hospitality clients achieve a new commitment to their team’s personal and financial responsibility in the hotel. He helps with open communication to uncover what everyone on the team really wants out of their career and personal lives. During his personal coaching, David uncovers problems which may arise with teams such as overwhelm, lack of involvement, intensity, anger and/or resentment. He coaches your leaders to find their solutions to re-connect them with who they are at their core. His commitment is to serve those teams and quickly make resolutions for improved team connections.

The Hotel Financial coaches six-month workshop and coaching program will change the financial culture in your hotel creating engagements and results. It takes time, dedication, commitment and a system to change the financial culture in your hotel. If you want better financial results, then look no further than the team you have and give them the tools by investing in financial leadership training. Your leaders will love your commitment to their prosperity. 

The Hotel Financial Coach was established in 2013. David has personally worked with large hotel firms including Fairmont Hotels and Resorts, Sheraton, Coast Hotels, Four Points, Parc Central, The Claremont Hotel & Spa, Delta Hotels and Resorts, Roosevelt Hotel, Shevana, Instant Yield, ReCharge, Watermark, Concorde, Las Clementinas, Hallmark, Pacific Hospitality Group, Hilton, Pasea Hotel, Ocean House, Best Western, Hospitality Financial and Technology Professionals, Inn-Trust, several hotel associations, plus many one-on-one coaching clients.

David is based in Southern California and services local clients and travels extensively throughout North America working with hospitality organizations.

David has a weekly blog that he publishes right here as well as being published by several trade publications in print and online. See his blog and media pages for more. 

David is the author of 2 e-books including; The Seven Secrets to Create a Financially Engaged Leadership Team in Your Hotel and, and The 22 Lies That Financial Leaders Tell Themselves, and the Truth About Each One. He has written a book that will be published in late 2017. “The Prosperous Hotelier”